Content strategy · Writing · Visual direction
Making clinical expertise easier to understand.
Content and communications work for Clinical Product Insights, a clinical engineering consultancy.
The communication challenge
CPI works at the intersection of medical technology and everyday clinical use. I helped explain that work in language that founders and business audiences could understand.
My contribution
I worked across copy, visual presentation, and production: shaping case-study narratives, adapting expert interviews, writing newsletters, and developing LinkedIn content with the team.
The work involved repeated editing and feedback so the message stayed specific without losing the clinical context.
A published example
The Gravitrex case study is one example of this work. I helped present the story and build supporting campaign materials around it.
Explore the Gravitrex projectOne story, several formats
A case study, newsletter, LinkedIn post, and video need different levels of detail. I worked on carrying the same core message across those formats while adjusting the opening, length, and visual presentation for each audience.
From draft to finished material
My work included research synthesis, copy revisions, presentation layouts, and video production. Team feedback shaped the final materials, especially where business language needed to stay accurate to the clinical context.
This gave me experience managing the details of production while keeping the purpose of the content in view.
Let’s make something useful.
Open to business operations, strategy, marketing, and program roles.